Celebrating Northern Michigan is our business. And has been since 1981.

For more than 30 years, MyNorth Media has been putting Northern Michigan—its places, its people and its businesses—on the map for people who love Up North.

Browse the digital version of the 2012 MyNorth Media Kit.

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Download the entire MyNorth 2012 Media Kit... or download individual sections below.

Print

Traverse, Northern Michigan’s Magazine, Northern Home & Cottage and the MyNorth Vacation Guide have loyal readers in Northern Michigan and throughout the country who pay to receive them every month.  Two flagship publications, Northern Home & Cottage and MyNorth Vacation Guides, as well as our eight special publications, have additional distribution including targeted mailings and newspaper insertions in select zip codes in Chicago, Grand Rapids, Ann Arbor and Oakland County/Metro Detroit and select retail locations throughout Northern Michigan. Digital versions of our special publications can be viewed on our Guides and Resources page. Click here to go to the digital version of the Print section of the 2012 MyNorth Media Kit.

Click here to download the 2012 MyNorth Media Flagship Publications Media Kit

Click here to download the 2012 MyNorth Media Special Publications Media Kit

Online

MyNorth.com has between 50,000 and 60,000 visitors every month—from Northern Michigan, every state and 170 countries—who come for only one reason: To get information about Northern Michigan. MyNorth.com offers opportunities for display advertising, video marketing as well as directory listings for restaurants, hotels, home services, weddings, shopping and more.

Click here to download the 2012 MyNorth.com Media Kit

E-Newsletters

Our four monthly e-newsletters have between 10,000 and 18,000 subscribers. These e-newsletters go to people who have requested to receive information in ther Inbox about Northern Michigan food and wine, getting outdoors, travel information and deals and home services and style. Our Kids Up North e-newsletter has a targeted audience of 600.

Click here to download the 2012 MyNorth Media E-Newsletter Media Kit

High-Definition Video

Online, high definition video is becoming one of the most effective marketing vehicles available to business and MyNorth Media is at the forefront of this marketing trend in Northern Michigan. MyNorth Media brings the same high definition quality to our client videos as we do to the more than 300 high definition editorial videos on MyNorth.com. Clients can choose from the lower cost, one-minute Video Postcards featuring music and images to professional educational videos, facility tours and television commercials. To view the videos pictured above, go to Primitive Images, Lavender Fields, The Music House and the Sleeping Bear Heritage Trail.

Click here to download the 2012 MyNorth Media Custom Services Media Kit

Website Design and Development

MyNorth Media has worked with more than 50 clients to produce outstanding websites that succeed in both form and function. We work side-by-side with our clients every step of the way, whether the goal is branding, lead generation, e-commerce or all of three and more combined. And we are committed to putting the power of the web into our clients' own hands so that they get the most out of their websites as outstanding marketing and revenue generating tools. To view the websites pictured above, go to Grand Traverse Regional Land Conservancy, Schmidt Rogers Management, Surgical Associates and The Park Place Hotel.

Click here to download the 2012 MyNorth Media Custom Services Media Kit

The committed staff of MyNorth Media wakes up every day to make it easy for people everywhere to connect to Northern Michigan and for businesses to connect to customers. Why?

Because celebrating Northern Michigan is our business.

 

Who are our print readers?

  • 24,000 total circulation
  • 600 newsstand locations
  • Distribution at home and garden shows, festivals, fairs, and special events throughout Michigan
  • Average household income $225,000+
  • 71% hold a college or graduate level degree
  • 40% are between the ages of 45-64

Who are the MyNorth.com visitors?

In the last 12 months:

  • 491,364 Visits
  • 1,472,448 Pageviews
  • All 50 states and 176 countries
  • Top States: Michigan, Illinois, Ohio, New York, California, Indiana, Florida, Texas, Wisconsin, Minnesota

How can we help businesses reach new customers and develop the kind of relationships that really grows a business?

Our job, every day, is to help businesses achieve their goals by working side-by-side to create marketing campaigns that work seamlessly together across many different mediums. Our sales staff works closely with clients to make print, online, video, web and more work together effectively, but also to make it an easy, engaging  and exciting process. No matter what medium a business is telling its story in, we know how to make it compelling and get it in front of people with a passion for Northern Michigan and the resources to become excellent customers.

Click an email link below to contact one of our advertising experts.

Deborah Fellows – Sales Director
sales@traversemagazine.com

Jonathan Campbell – Account Executive: Website design & development, web solutions
jcampbell@traversemagazine.com

Jeff Hale – Account Executive: High Definition Video and special print products such as Medical Insider and the Giving Guide
jhale@traversemagazine.com

Ann Gatrell - Account Executive: Print, online display & directories, e-newsletters
anng@traversemagazine.com

Jill Hayes - Account Executive: Print, online display & directories, e-newsletters
jhayes@traversemagazine.com

Amy Joslin - Account Executive: Print, online display & directories, e-newsletters
amyj@traversemagazine.com

Candace Morse- Account Executive: Print, online display & directories, e-newsletters
cmorse@traversemagazine.com

Lisa Gillespie - Account Executive: Print, online display & directories, e-newsletters
lgillespie@traversemagazine.com

Cynthia Ludka - Account Executive: Print, online display & directories, e-newsletters
ludka@traversemagazine.com

Mechanical / Print Specifications

Mechanical and print specifications are included in the 2012 Media Kit downloads above.